Full-Cycle Plush Manufacturing Services
# From Concept to Global Distribution With Engineering-Level Control
Delsney provides a complete production pipeline for custom plush—from idea development to certified mass manufacturing.
Over 18+ years, our factories have delivered plush products for global brands, licensing companies, influencers, collectible series, and premium retailers.
Our full-cycle system integrates:
- Concept refinement
- Engineering design
- Fabric selection
- Mold creation (if needed)
- Embroidery programming
- Sample development
- Mass production with 20+ QC steps
- Export-ready packaging
- Global compliance support
OEM & ODM Development Service
Engineering-Based Development for Stable, Repeatable Plush Manufacturing
OEM and ODM development at Delsney is driven by structural engineering rather than trial-and-error.
Our technical department includes:
- 12+ product engineers
- 10+ professional pattern makers
- 4 embroidery technicians
- Material specialists for pile fabrics
Together, these teams ensure that each plush project is accurate, efficient, and compliant with international safety standards.
1. Accurate Shape Translation
Engineers analyze body ratios, limb thickness, and volume distribution to maintain character identity while ensuring manufacturability.
2. Structural Optimization
Based on data from 9,000+ historical plush samples, our team reinforces weak points using mesh layers, cross-stitching, and advanced stabilization methods.
3. Embroidery & Detail Engineering
Logo work, facial features, and decorative elements are calibrated for stitch density, edging safety, and clarity.
4. Version Control & File Management
Every project receives digital records:
- Pattern versions
- Embroidery versions
- Revision history
- QC guidelines
This ensures repeatable quality across reorders.
Supported OEM Scenarios
- Merch plush for global events
- Brand mascots
- Licensed IP characters
- Retail plush collections
- Influencer merchandise
- Plush-based accessories (bags, pillows, keychains)
Plush Design & Character Development
From Sketch to Plush-Ready 3-View Drawings and Production Blueprints
Delsney helps creators and brand teams convert visual ideas into manufacturable plush characters.
Our design workflow ensures accuracy in shape, personality expression, stitching path, and overall proportions.
01
Character Interpretation
Designers capture expression, posture, and signature traits while aligning them with plush-friendly shapes and materials.
02
3-View Drawing Creation
Every project receives a detailed 3-view drawing (front, side, back) showing:
- Height ratio
- Key curves
- Stitch lines
- Embroidery areas
- Filling chambers
- Material zones
This drawing becomes the blueprint for engineering and sampling.
03
Material & Color Mapping
The design team selects fabrics based on:
- Fiber length
- Surface sheen
- Color brightness
- Durability
- Stitch compatibility
Delsney maintains a curated library of 500+ plush fabrics for matching artistic references.
04
Expression Accuracy & Prototyping
Designers and sample makers collaborate to refine facial expression, balance, and detail precision.
Two rounds of refinement are included for shape accuracy.
Average design-to-sample time: 5–7 days.
Material Sourcing & Fabric Development
Access to 500+ Plush Fabrics, Certified Dyes & Long-Term Mills
Delsney manages a robust material sourcing network built over 17+ years, connecting multiple mills for plush fabrics, threads, fillings, accessories, and packaging. Each Delsney project begins with a full review of tactile feel, durability, surface uniformity, color brightness, and compliance readiness.
Fabric Resources
Our material library includes:
- 300+ plush fabrics (short pile, long pile, crystal velvet, sherpa, DTY, minky)
- 45 embroidery thread families with 500+ color tones
- 6 filling types (PP cotton, sponge, rebound fiber, microbeads, custom blends)
- Eco-grade materials for specific markets
Internal Fabric QC Data
| Test Item | Delsney Passing Rate | Requirement |
|---|---|---|
| Colorfastness | 96.7% | ≥ Grade 4 |
| Surface Pilling | 98.1% | ≤ Grade 3 |
| Fiber Length Stability | 97.3% | ±0.5mm |
| Odor Level | 99.6% | ≤ Level 1 |
| Heavy Metal Migration | 100% | EN71-3 compliant |
Supply Chain Strength
- Partnered fabric mills maintain ISO-certified dyeing rooms
- All color formulas are azo-free, suitable for EN71-3 testing
- Mills produce stable lot-to-lot colors, keeping color deviation within Delta E ≤ 1.0
- Delsney conducts random “4-point fabric inspection” before cutting
Plush Sampling & Prototype Creation
Fast, Accurate, Production-Ready Samples in 5–7 Days
1. Pattern Creation
Patterns are drafted according to 3-view drawings, considering:
- Volume distribution
- Curved seam logic
- Filling chamber design
- Hidden seam placement
Patterns go through two measurement verifications before cutting.
2. Fabric Cutting & Embroidery Test
- Fabrics are cut manually for shape accuracy
- Embroidery trials confirm stitch density (≥ 0.38 mm)
- Backing materials adjusted to prevent fraying
3. Sewing & Internal Construction
Sample makers handle structural elements such as:
- Mesh reinforcement
- Cross-stitch anchoring
- Neck support
- Multi-layered felt integration for stability
4. Filling & Sculpting
Filling density is recorded per prototype:
- Average density target: 0.23–0.28 g/cm³
- Facial shaping and limb rounding done by hand
- Fiber consistency checked throughout
5. Two Rounds of Refinement
Engineers and sample makers jointly refine:
- Symmetry
- Facial expression
- Embroidery clarity
- Limb proportion
- Weight balance
Structural Engineering & Safety Optimization
Engineering-Based Adjustments to Ensure Durability & Compliance
1. Stress Point Reinforcement
High-risk points include:
- Neck joints
- Limb bases
- Tail attachments
- Wings
- Accessory connection points
Reinforcement methods:
- Mesh fabric layers
- Invisible cross-stitches
- Double bar-tack stitching
- Backing boards for large plush pieces
- Strategic stitch angles to distribute force
These reduce tear incidents by 82% in mass production.
2. Seam Engineering
Delsney maintains strict seam specifications:
- Stitch spacing: 2.8–3.2 mm
- Thread tension calibrated per material
- Curved seams reinforced by micro-angle adjustments
- Backstitching at all stress intersections
Every plush undergoes seam tensile checks before sealing.
3. Internal Support Architecture
For complex shapes or characters with large heads、thin legs、or extended limbs,engineers add:
- Felt skeleton layers
- Spinal stabilizers
- High-density microfiber in strategic zones
- Multiple filling chambers to maintain shape
This ensures long-term form stability.
4. Safety Radius & Detachable Risk Control
Accessories, noses, and decorative elements are tested through:
- Pull force ≥ 70N
- Smoothness index Level 1(finger-friction test)
- Double-anchored installation
No detachable components are allowed for infant-grade products.
5. Pre-Compliance Adjustments
Before EN71、ASTM F963、or ST testing, engineers review:
- Pile length
- Flammability behavior
- Internal reinforcements
- Embroidery density
- Material chemistry records
This preparation significantly reduces testing failures and retest costs.
Embroidery & Detail Processing
Precision Facial Features, Logos & Decorative Elements Engineered for Clarity & Safety
Embroidery is one of the most defining elements of plush identity—eyes, expressions, brand logos, patterns, and signature details. Delsney runs a dedicated embroidery workshop equipped with:
- 12 high-precision embroidery machines
- 4 embroidery file engineers
- 500+ thread colors
- Azo-free & EN71-3-compliant dye sources
1. Stitch Density Calibration
Every design undergoes density mapping:
- Standard density: 0.32–0.38 mm
- Thin-line density: 0.28–0.31 mm
- Large-area fill density: 0.40–0.45 mm
Density affects the clarity, durability, and safety of the embroidery. All facial elements must withstand 600+ rub cycles without deformation.
2. Thread Tension Management
Thread tension varies by:
- Fabric stretch
- Fiber direction
- Pile length
- Embroidery shape
Delsney’s technicians adjust tension per color segment to avoid distortion.
3. Backing & Reinforcement Material
All embroidery areas use 2–3 layers of fiber backing to prevent:
- Thread pull-outs
- Edge fraying
- Inner-fiber leakage
Backing width minimum: 3–5 mm depending on size.
4. Color Matching Accuracy
Delsney maintains a thread color deviation index of Delta E ≤ 1.0 for repeat orders. Engineers reference Pantone or provided HEX/RGB color codes for consistent results.
5. Safety Review
Embroidery for infant and toddler products must pass:
- Anti-fray test
- Stretch test
- Dry & wet rub test
- Saliva simulation test
No chemical softeners are used in embroidery processing.
Quality Control & Production Management
20+ QC Steps, Cross-Factory Standards & High-Consistency Manufacturing
01
Material QC
- Colorfastness test
- Pile direction alignment
- Fiber uniformity inspection
- Accessory pull-force check
Only approved materials move to cutting.
02
Cutting QC
- Pattern accuracy tolerance: ≤ 2 mm
- Left-right symmetry checks
- Waste control tracking
Cutting boards are documented for each batch.
03
Embroidery QC
- Color consistency
- Line thickness verification
- Backing stability
- Thread tension check
Rejection rate here is kept under 1.8%.
04
Sewing QC
- Stitch length check (2.8–3.2 mm)
- Seam strength pull test
- Critical point reinforcement check
- Limb symmetry audit
All sewing workers follow a needle ID tracking system.
04
Filling QC
- Density measurement
- Facial sculpting accuracy
- Limb contour shaping
- Weight balance test
Average plush weight deviation kept within ±3%.
04
Final QC
- Full visual inspection
- Dimensional measurement
- Embroidery clarity
- Packaging alignment
- Label verification
- Export carton check
Yearly production consistency target: ≥ 97.5% across all batches.
Safety & Compliance Integration
Delsney incorporates international safety standards into every stage of development instead of waiting for post-production adjustments.
Our compliance department maintains updated guidelines for:
- EN71-1, EN71-2, EN71-3
- ASTM F963
- CPSIA
- Japan ST Standard
- AS/NZS ISO
Compliance Integration Process
Pre-Compliance Engineering Audit
During sampling, engineers identify:
- Potential small-part risks
- Accessory attachment concerns
- Pile length flammability issues
- Fiber migration probability
- Reinforcement needs
Adjustments are made before third-party testing.
Material-Level Compliance
Materials must pass:
- Heavy metal check
- Azo dye check
- Odor level test
- Color migration test
Delsney keeps certificates for every material batch.
Documentation Prepared for Testing Labs
We assist with:
- Material composition sheets
- Dye source records
- Embroidery material details
- Batch inspection photos
- Tracking label references
- Production month records
This reduces approval time for SGS, Intertek, BV, TÜV.
Internal Flammability & Stress Pre-Tests
Performed before lab submission:
- Quick burn test on both pile & base
- Seam tensile check
- Accessory: pull-force ≥ 70N
- Embroidery friction resistance ≥ 600 cycles
Pre-testing improves first-pass success rate significantly.
Ongoing Compliance Monitoring
For repeat orders, Delsney:
- Re-checks material batches
- Updates safety logs
- Monitors chemical suppliers
- Tracks any regulatory changes
Compliance is a continuous process, not a one-time activity.






Packaging, Labeling & Export Preparation
Safe, Compliant, Retail-Ready Packaging for Global Distribution
Delsney’s packaging workflow is designed to meet the requirements of international logistics, retail shelves, and safety compliance audits. Each production batch passes through a dedicated packaging line operated by 10+ trained workers, with oversight from QC and compliance teams.
Key Packaging Capabilities
Age-Grading & Label Placement
Labels are positioned based on market rules:
- 3+ symbol for general children’s plush
- 0+ symbol for infant-grade plush
- Warning icons placed at visible corners
- Tracking labels for US orders
- EN71 marking alignment for EU shipments
Every label layout is recorded and archived with batch photos.
Polybag Safety Standards
Delsney uses export-grade bags:
- Thickness ≥ 0.03 mm
- Printed suffocation warnings for US/EU
- Anti-fog or clear-HDPE options
- Heat-sealed edges to prevent tearing
Each batch undergoes seal strength tests.
Retail Packaging Options
We support:
- Full-color printed boxes
- Window boxes
- Gift boxes
- Eco-friendly kraft packaging
- Barcode + SKU printing
Inks meet RoHS / REACH requirements.
Export Carton Standards
Outer cartons follow:
- Strength rating: 5-ply or 7-ply
- Load capacity: 38–42 kg
- Humidity resistance: 12–18 hours
- Drop test: performed on 10% of monthly batches
Cartons are labeled clearly according to customer country requirements.
Batch Documentation
Each export order includes:
- Packaging photos
- Label map
- Carton measurements
- Weight list
- Packing list for customs
This shortens customs clearance time.
Logistics & Global Shipping Support
Export-Ready Shipping From China to 86+ Countries
Delsney manages logistics with the same precision as production.
Our team supports global shipments for brands, wholesalers, IP studios, and retail programs.
Freight Coordination
We assist with:
- Sea freight (FCL / LCL)
- Air freight for urgent shipments
- Express delivery for samples
- Door-to-door international forwarding
- Amazon FBA inbound shipments
Average export volume:18–22 containers / month.
Shipping Documentation
Delsney prepares:
- Commercial invoice
- Packing list
- HS code confirmation
- Certificate of origin (if needed)
- Customs declaration paperwork
- Safety certifications for regulated markets
This minimizes delays during customs inspections.
Palletizing & Secure Loading
For shipments requiring enhanced protection:
- Pallet height standardized:≤ 1.3 m
- Shrink-wrapped pallets
- Protective corner boards
- Load-balanced arrangement inside containers
Loading photos are provided to customers for verification.
Delivery Timeline Planning(Typical shipping times from Shenzhen port:)
| Region | Transit Time |
|---|---|
| USA West Coast | 15–18 days |
| USA East Coast | 28–32 days |
| Europe | 28–35 days |
| Japan / Korea | 3–5 days |
| Australia | 12–16 days |
| Middle East | 20–25 days |
Shipment Tracking Assistance
Our logistics team provides:
- Booking updates
- Vessel information
- Real-time container tracking
- Delivery appointment support for distributors & FBA
After-Sales Support & Reorder Management
Every plush program managed by Delsney is supported long term. Reorders are handled with high repeatability due to our documentation, version control, and archived production data.
After-Sales Support Capabilities
01
Production Record Archiving
For each order, we archive for 3 years:
- Material batch codes
- Pattern versions
- Embroidery files
- QC photos
- Packaging layouts
- Compliance records
- Production month / workshop data
This archive allows seamless reorders without re-explaining details.
02
Reorder Accuracy
Delsney achieves:
- Color deviation ≤ Delta E 1.0
- Weight deviation ≤ ±3%
- Dimension deviation ≤ 3 mm
- Accessory matching accuracy ≥ 98%
Perfect for long-term brand product lines.
03
Issue Handling & Replacement
In rare cases of product defects:
- QC team investigates root cause
- Corrective actions implemented
- Replacement units produced when necessary
- Report provided with evidence photos
Defect rate maintained at <0.6% annually.
04
Continuous Improvement
Based on client feedback and QC reports, Delsney improves:
- Reinforcement points
- Stitching patterns
- Filling density
- Packaging strength
- Material selection
These improvements are applied to future batches automatically.
Frequently Asked Questions
Q1: What information is needed to start a plush project with Delsney?
A sketch, artwork, reference photo, or 3D model is enough for our engineers to begin technical evaluation. We convert visuals into manufacturable files, prepare 3-view drawings, recommend suitable plush materials, and outline sizing, structure, and safety considerations based on your market. The more reference details you provide—such as preferred fabric feel, target size, or functional details—the faster we complete the initial assessment.
Q2: How long does sampling usually take?
Most plush samples are completed within 5–7 days, as our dedicated sample studio handles pattern creation, embroidery tests, sewing, internal reinforcement, and filling adjustments all in-house. Complex plush with layered accessories, large embroidery zones, or highly intricate shapes may take 7–10 days, but our engineers always communicate timelines clearly and provide progress photos during development.
Q3: What is Delsney’s mass-production capacity?
Production output varies by plush complexity, but standard plush lines produce 7,000–15,000 units per day across 14 sewing lines, while high-detail plush typically reaches 5,500–10,000 units daily, and oversized plush ranges from 1000–3,000 units. Stable production records, shift management, and experienced line supervisors allow us to maintain consistent productivity throughout the year.
Q4: Does Delsney support licensed IP projects?
Yes. Delsney frequently produces plush for licensed characters, event mascots, collectible programs, and influencer brands. We maintain strict file protection, internal confidentiality protocols, and controlled-access engineering workspaces. Our teams understand expression accuracy, brand guideline adherence, and long-term series consistency, making us suitable for ongoing IP or multi-season programs.
Q5: How does Delsney maintain consistent quality across orders?
Quality consistency is achieved through 20+ QC checkpoints, pattern version control, embroidery file management, batch-level photo documentation, and material record archiving for at least 3 years. Reorders follow the exact original specifications, ensuring color deviation stays within Delta E ≤ 1.0, weight variation remains within ±3%, and dimensions maintain a tolerance of 2–3 mm.
Q6: Can Delsney support EN71, ASTM F963, CPSIA, and ST compliance?
Yes, our compliance engineers evaluate structural risks, material chemistry, embroidery durability, and accessory strength before samples go to third-party labs. We provide composition sheets, dye records, tracking-label details, and QC logs to support testing at SGS, Intertek, BV, or TÜV. Most programs pass on the first submission because design and material risks are addressed early.
Q7: How does Delsney source and verify plush materials?
Delsney works with long-term mills that supply over 500 plush fabrics and 600 embroidery threads, all tested for colorfastness, odor level, fiber stability, and heavy metal safety. Materials undergo internal inspection before cutting, ensuring only stable and safe raw materials enter production. Dye sources are azo-free and aligned with EN71-3 chemical limits.
Q8: What is the typical lead time for mass production?
Most plush orders require 18–28 days depending on quantity, structure, and packaging requirements. Projects involving retail boxes, large embroidery areas, or special accessories may take 28–35 days. Production supervisors maintain weekly schedules and report updates to ensure timelines stay stable even during peak seasons.
Q9: How are logistics handled for international shipments?
Delsney coordinates sea freight, air freight, express delivery, and Amazon FBA inbound shipments. Documents including invoices, HS codes, packing lists, and certificates of origin are prepared by our logistics team. We export around 18–22 containers per month, and clients receive container-loading photos and tracking updates for every shipment.
Q10: What happens if there are issues after a shipment arrives?
If any product concerns appear, our QC team reviews photos or videos, identifies the cause, and applies corrective actions. In rare cases requiring replacements, new units are produced promptly. With defect rates below 0.6% annually, Delsney’s after-sales team keeps communication clear and supports long-term brand stability.
Build Your Plush Program With Delsney
Partnering with Delsney means working with a manufacturing ecosystem refined through 18+ years of engineering discipline, structured QC, and factory specialization. Our plush production infrastructure includes 14 sewing lines, a sampling studio run by 8 experienced makers, a material library of 500+ plush fabrics and 600+ embroidery colors, and a QC department of over 20 inspectors who oversee more than 20 checkpoints from material arrival to final packaging. Delsney supports programs for original characters, licensed IP, influencer merchandise, seasonal collections, and collectible retail lines. With reliable communication, precise engineering, and stable factory output, Delsney ensures each production stays consistent and globally compliant.